BEIJING, Feb. 3 (Xinhua) -- Beyond festive foods and goods, during the ongoing Spring Festival holiday, people in China can also immerse themselves in delightful experiences featuring more cultural elements. The holiday film lineup may leave Chinese moviegoers spoiled for choice.

As of Feb. 2, box office revenue from the holiday had reached 7 billion yuan (about 972 million U.S. dollars). The reading for the first six days of the holiday, driven mainly by popular domestic productions, is already nearing the record box office of 8.02 billion yuan (about 1.1 billion U.S. dollars) set during the 2024 Spring Festival holiday.